Legal
Workforce Innovation Expo ("WIE", "we", "us", "our") is committed to protecting your personal data and being transparent about how we use it. This policy explains what information we collect, why we collect it, and your rights under UK data protection law (UK GDPR and the Data Protection Act 2018).
Please read this policy carefully before registering to attend, enquiring about exhibiting, or otherwise providing us with your personal information.
1. Who we are
The data controller for Workforce Innovation Expo 2026 is ASP Events Ltd, which operates the event on behalf of the WIE organising team.
The event takes place on 10 September 2026 at Protein Studios, Shoreditch, London.
For any data-related queries, contact us at: hello@workforceinnovationexpo.com
2. What we collect
We collect personal data in the following circumstances:
When you register to attend
| Data | Why we collect it |
|---|---|
| Full name | To identify you and issue your event badge |
| Job title & seniority level | To verify eligibility (Director level and above in HR, People Ops, Operations or IT in retail/hospitality) |
| Company name & sector | To confirm your organisation operates in retail or hospitality |
| Work email address | To send registration confirmation, event updates, and post-event materials |
| Dietary requirements | To arrange appropriate catering (treated as special category data) |
| Accessibility needs | To ensure we can support you at the venue |
When you enquire about exhibiting or speaking
We collect your name, company, job title, work email, and phone number to respond to your enquiry and discuss opportunities.
If you opt in to SMS updates
If you provide your mobile number and opt in, we collect your mobile phone number to send you SMS updates about Workforce Innovation Expo, such as registration confirmations, event reminders, and logistics updates.
When you use our website
We collect standard log data (IP address, browser type, pages visited, time on site) via cookies and analytics tools. See section 8 for details.
3. How we use your data
We use your personal data to:
- Process your registration and manage your attendance at WIE 2026
- Conduct our pre-show assessment to verify delegate eligibility
- Send you event-related communications: confirmation, agenda updates, logistics information, and post-event follow-up
- Where you have given explicit opt-in consent, send you SMS messages relating to your registration or attendance (e.g. reminders, venue changes, check-in instructions)
- Provide exhibitors and sponsors with an aggregated (anonymised) profile of the delegate audience — we do not pass individual delegate data to exhibitors without your explicit consent
- Improve our website, event format, and content based on usage data
- Comply with our legal obligations
We will not sell your personal data to any third party. We will not use your data for automated decision-making that has a legal or significant effect on you.
4. Lawful basis for processing
| Processing activity | Lawful basis |
|---|---|
| Processing your registration and managing your attendance | Contract — necessary to perform the agreement you enter when you register |
| Sending essential event communications | Contract / Legitimate interests |
| Sending marketing communications about future WIE events | Consent — you may withdraw at any time |
| Sending SMS updates about your registration/attendance | Consent — you may opt out at any time |
| Dietary and accessibility data | Explicit consent / Vital interests |
| Website analytics | Legitimate interests / Consent (where cookies are used) |
| Sharing anonymised audience data with exhibitors | Legitimate interests |
6. How long we keep your data
| Data type | Retention period |
|---|---|
| Registration and attendance records | 3 years after the event date |
| Marketing consent records | Until consent is withdrawn, then deleted within 30 days |
| Dietary and accessibility data | Deleted within 30 days of the event |
| Exhibitor/sponsor enquiry data | 3 years from last contact |
| Website analytics data | 26 months (aggregated and anonymised) |
7. Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete data
- Erase your data (the "right to be forgotten") where there is no overriding legal basis for us to retain it
- Restrict processing while a dispute is resolved
- Object to processing based on legitimate interests
- Data portability — receive your data in a machine-readable format
- Withdraw consent at any time, without affecting the lawfulness of processing before withdrawal
To exercise any of these rights, email us at hello@workforceinnovationexpo.com. We will respond within 30 days.
8. Cookies
Our website uses cookies to improve your experience and help us understand how the site is used. The cookies we use fall into three categories:
- Essential cookies — required for the website and registration system to function. These cannot be disabled.
- Analytics cookies — help us understand page visits, traffic sources, and user behaviour. We use these only with your consent.
- Marketing cookies — used to track event campaign performance. We use these only with your consent.
You can manage your cookie preferences via the cookie banner displayed on your first visit, or by adjusting your browser settings at any time.
8a. SMS Communications
If you provide your mobile number and opt in, we may send you SMS messages relating to your registration or attendance at Workforce Innovation Expo 2026 — for example, registration confirmations, event reminders, venue changes, or check-in instructions.
Consent
We will only send you SMS messages if you have explicitly opted in (e.g. by ticking an unticked checkbox at registration or during an exhibiting/speaking enquiry). This consent is separate from, and does not depend on, any consent you give for email marketing.
Opt-out
You can opt out of SMS messages at any time by replying STOP to any message, or by emailing Adolfo@workforceinnovationexpo.com. We will process opt-out requests promptly.
Message frequency & charges
Message frequency varies depending on your registration and attendance activity. Message and data rates may apply depending on your mobile carrier and plan.
Retention
Mobile numbers collected for SMS consent are retained for the same period as your registration record (see Section 6) and deleted or anonymised thereafter.
9. International transfers
WIE 2026 is a UK-based event and we process data primarily within the UK and EEA. Where any of our service providers transfer data outside these areas, we ensure appropriate safeguards are in place — such as the UK International Data Transfer Agreement (IDTA) or equivalent standard contractual clauses.
10. Changes to this policy
We may update this privacy policy from time to time. If we make material changes, we will notify registered delegates by email and update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
11. Contact & complaints
If you have any questions about how we handle your personal data, please get in touch:
Data queries
Workforce Innovation Expo
Email: hello@workforceinnovationexpo.com
You also have the right to lodge a complaint with the UK's data protection regulator, the Information Commissioner's Office (ICO), at ico.org.uk or by calling 0303 123 1113.